The Power of Advertising.
Pa needs to buy a new BMW 3-Series, in red, and play modern Elvis very loudly when we're in it.
Loving the new advert, and as I'm a student of tv advertising I know a good one when I see it.
On the other hand, I strongly suggest u avoid the new Andrex and Churchill adverts, despite the canine content they're bloody awful.
I'm in a good mood today - really hope nobody spoils it! x.